Work with Me

Navigating the world of startups is challenging. With countless hurdles, it's essential to employ a method that's proven to offer clarity, direction, and innovation. That's where Jobs to Be Done shines.

Trusted by innovative teams around the world

Why Partner with Me?

Experience: Work alongside a trusted JTBD consultant who has collaborated with industry giants like LEGO, Minecraft, and Sphero.

Tailored Solutions: Whether you’re looking for research-driven insights, personalized coaching, or the unique blend of JTBD and AI, I’ve got you covered.

Results: Banish the guesswork. Make informed decisions and propel your startup to the heights it deserves.

Let’s Collaborate

Whether you’re ready to dive in or just have a few questions, I’m here to assist. Let’s get the conversation started.

I've helped business leaders in Product, Design, Engineering, Sales, and Operations acheive their goals.

“Hire Brian Rhea. The dude is seriously creative.”

Brad Feld

Managing Director, Foundry Group

“Working with Brian has been a gamechanger for us! He takes the guesswork out of innovation research!"”

Sabine Müller

Research & Insights Lead, LEGO Ventures

“Brian is the most gifted product strategist I've worked with in my career, and the things he taught us greatly impacted how I think about venture building today. He's extremely professional, very pleasant, and reliable.”

Anders Søndergaard

CEO, Coana

“Brian is a genius. The thoughtfulness and creative leadership he brings to a team is unparalleled.”

Andy Stone

Director of Digital Experience, NetApp

“Brian's skills and ability to innovate on the fly repeatedly pushed our projects farther than I thought was possible.”

Brett Wagner

Founder, Sidecar

“Brian is one of the most creative thinkers and doers that I know. His ability to generate a concept and then follow through with the execution is admirable. If Brian is on a project, you can trust in the quality and delivery of his participation.”

Brian Dodds

VP Sales, Dash Solutions

“Brian is a superstar. He is wicked smart, compassionate, able to distill complexity into manageable parts and to lead us through JTBD in ways our team could understand.”

Ed Kacic

President, Irvine Health Foundation

“Brian is one of the most discriminating product professionals I know. He's developed a methodical framework for evaluating what features should belong in a product and what features should be killed.”

Jason Hall

Managing Partner, S&H Captial

“Brian is a true visionary with a passion for excellence, knowing and communicating current and cutting edge technology and driving exceptional business results for clients. His exuberance and passion for creating and collaborating with his clients is outstanding!”

Jeff Hughes

Creative Design Director, United Airlines

“Brian is the master of taking a fresh idea, distilling it to its core, and packaging it perfectly for users.”

Jeff Stephens

Director of Engineering, ONEHOPE Wine

“I have always been impressed by the quality of Brian's work, the personal relationship he fosters, the value, punctuality and creativity he brings to every project.”

Mark Stone

Founder, The Info Group

“Brian is a leader among leaders, a brilliant product thinker, and a genuinely good man. I hope you have the chance to interact or collaborate with Brian - you will be better for it.”

Mike Taylor

Head of Client Experience, Real Kinetic

“Brian is the most gifted JTBD expert with whom I have had the opportunity to work. He brings a deep and intuitive appreciation for the outcomes that a user is trying to achieve. Brian's methodical and thoughtful approach to developing applications is rare and incredibly valuable.”

Ryan Hunter

Chief Revenue Officer, Spherex

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